Attentive gathered retail and fashion’s sharpest minds in Brooklyn for a day of conversations about AI, discovery and what it actually takes to reach consumers in 2026. PacSun CEO Brie Olson, leaders from Authentic Brands Group, COS and LoveShackFancy and a fragrance activation that said it all.
Half of consumers are now using AI to discover products. Half of those are using it to make the actual purchase decision. AlixPartners’ data points to what separates the retailers best positioned to meet that moment: the ability to make human connection scale.
The founder behind one of the world’s largest mobile advertising platforms has a new bet: that AI will remake the entire purchase journey — and that the brands moving now will have an outsized advantage.
Twenty-five years into a career spanning Ogilvy, Clinique and Unilever, Emily Culp is making her most ambitious bet yet: that the brands that win the AI era won’t be the ones with the best models, but the ones with the clearest strategy and the deepest consumer trust.
At Shoptalk, leaders from Attentive, Glance and Narvar outlined how AI agents are already driving revenue, reshaping discovery and redefining the post-purchase experience.
At the Retail Influencer Network press breakfast, speakers from Stitch Fix, FedEx, OneRail, Glance and DirecTV pointed to a common theme: AI is reshaping retail—but not replacing its fundamentals.
In conversation with Jason Del Rey, the CEO made the case that Stitch Fix’s competitive edge isn’t new technology—it’s how effectively the company applies it.
Few journalists know the retail tech landscape as well as Jason Del Rey. The founder of The Aisle and author of “Winner Sells All” shares his unfiltered take on AI hype, agentic commerce and why algorithmic price discrimination deserves far more attention than it’s getting.
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