Candice Huang

Candice Huang is a strategic communications leader with more than a decade of experience shaping global brand narratives and corporate reputation across technology, retail and international markets. Before joining Berns & Co., she spent 12 years at Alibaba Group, where she led US brand communications through the company’s record-setting IPO, global expansion and reputation-building campaigns.

Fluent in English and Mandarin, Candice brings a cross-cultural perspective to her work, helping companies build trust and connection across markets. She holds an MA in Journalism from the University of Missouri and lives with her husband and two daughters in the San Francisco Bay Area, where she actively supports local schools and community initiatives.