Carly Mechanic

Vice President, Retail Technology and AI

Carly works on integrated PR programs for Berns & Co.’s retail technology clients, providing strategic guidance, creating and implementing media strategies, developing key messages and narratives, and unearthing new opportunities. She has significant experience working across the AI, fintech and adtech sectors and leads all internal AI initiatives for the firm. Carly is also Co-Founder of The Z Suite, an exclusive network of Gen Zers who collectively serve as one of the most powerful generational voices in the consumer space.

Prior to joining Berns & Co., Carly served as a Merchandising Assistant at SoulCycle, where she supported the buying team in the development, merchandising, buying and sales of all categories. She holds a BA in Fashion Business & Marketing from New York University.